Marketing Mondays: It's All in the Timing

So there I was with just over 20 days to the deadline for the annual painting conference I run. I’m up to my eyeballs in chores and responsibility, working through the world’s largest to-do list. A proposal for next year arrives in my email queue.It took everything I had not to delete it, so overworked was I at that point, but I emailed the sender to say, “Wait until the Call for Proposals comes