Marketing Mondays: 10 Tips For Writing a Clear Artist Statement

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Last year in this column I wrote about a new way of thinking about the artist statement. I talked about keeping it short and avoiding artspeak, but mostly I focused on the presentation of the document. My suggestion was to give it a title, since everyone knows it’s an artist statement, and more importantly, to give it an image. Use the  page. 

What I didn’t do was talk much about the statement