Sunday, April 1, 2012

Marketing Mondays: Getting From A to B

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The anonymous little cartoon, above, made the rounds on Facebook a while ago. Then recently I saw a post by my friend, Bernard Klevickas, which contained the image you see below (and which I reproduce with his permission). Both feature a desirable area separated from where the viewer is. What I love about Klevickas's third schematic is that he has created a bridge. See how he ripped up a

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